{"id":28412,"date":"2024-01-18T16:47:08","date_gmt":"2024-01-18T15:47:08","guid":{"rendered":"https:\/\/www.healthitalia.it\/osservatorio-telemedicina-di-health-italia-nel-2023-crescono-in-italia-i-consulti-in-telemedicina-e-la-farmacia-si-consolida-come-centro-servizi\/"},"modified":"2024-01-18T16:51:32","modified_gmt":"2024-01-18T15:51:32","slug":"health-italia-telemedicine-observatory-in-2023-telemedicine-consultations-will-grow-in-italy-and-the-pharmacy-will-consolidate-itself-as-a-service-center","status":"publish","type":"post","link":"https:\/\/www.healthitalia.it\/en\/health-italia-telemedicine-observatory-in-2023-telemedicine-consultations-will-grow-in-italy-and-the-pharmacy-will-consolidate-itself-as-a-service-center\/","title":{"rendered":"Health Italia Telemedicine Observatory: in 2023, telemedicine consultations will grow in Italy and the pharmacy will consolidate itself as a service center"},"content":{"rendered":"<ul>\n<li><strong>Medico sempre pi\u00f9 digitale: +172% di teleconsulti<\/strong><\/li>\n<li><strong>Cuore e alimentazione: boom di televisite cardiologiche con il +300% e consulti sulla nutrizione a +158%<\/strong><\/li>\n<\/ul>\n<p><strong>Roma, 18 gennaio 2024 \u2013<\/strong> Il ricorso a consulti specialistici in telemedicina e l\u2019affermarsi delle farmacie come centri di servizi medici sono due trend in consolidamento in Italia secondo i dati raccolti da Health Italia &#8211; tra i principali attori nel mercato italiano della sanit\u00e0 integrativa e delle soluzioni per il welfare e benessere di famiglie e dipendenti di aziende &#8211; tramite Health Point, societ\u00e0 di telemedicina controllata al 100%, all\u2019interno del suo primo Osservatorio1 sulla telemedicina.<\/p>\n<p>Straordinario \u00e8 l\u2019incremento delle \u201ctelevisite\u201d: i consulti a distanza con i medici hanno visto un incremento del 172%, evidenziando un cambiamento radicale nelle abitudini dei pazienti che abbracciano con sempre maggior convinzione la possibilit\u00e0 di mettersi in contatto da remoto con uno specialista o con il medico curante.<\/p>\n<p>In tale ambito sono protagoniste le attivit\u00e0 di valutazione e prevenzione per eventuali problemi cardiaci: con la telecardiologia che segna addirittura un +300% rispetto al 2022. Ma l\u2019attenzione degli italiani si concentra anche sugli aspetti della nutrizione, con i teleconsulti che registrano un aumento del 158%.<\/p>\n<p>Il 2023 ha segnato in Italia un importante incremento in termini di utilizzo della telemedicina all\u2019interno delle farmacie, permettendo ad Health Point di registrare un aumento del +28% delle prestazioni erogate presso il proprio network di farmacie presenti sul territorio nazionale.<\/p>\n<p>Nello specifico, un impulso significativo proviene anche in questo caso dalle prestazioni cardiologiche, che hanno visto un\u2019importante crescita del 35% per quanto riguarda elettrocardiogramma, holter cardiaco e holter pressorio. Solo il dato degli ECG erogati in farmacia \u00e8 del +40% rispetto all&#8217;anno precedente.<\/p>\n<p>Proprio le farmacie sembrano essere l\u2019operatore di riferimento per migliaia di italiani che nel corso dell\u2019anno si sono affidati alla telemedicina, sfruttando il fattore di prossimit\u00e0 che la capillare rete di farmacie sul territorio \u00e8 in grado di garantire.<\/p>\n<p>Un trend opposto ma coerente con il progressivo superamento della fase pandemica \u00e8 quello registrato invece dalla spirometria erogate nelle farmacie del network: la prestazione di ambito pneumologico ha registrato nel 2023 un calo del 45% rispetto all\u2019anno precedente, quando molti italiani si sono ritrovati ancora alle prese con gli strascichi del Covid.<\/p>\n<p>Similmente a quanto avvenuto per spirometria, anche il monitoraggio del Covid attraverso le visite da remoto ha visto una drastica riduzione della domanda nel 2023, rappresentando solo una minima parte rispetto agli anni precedenti, quando invece componeva il 15% del paniere.<\/p>\n<p><em>\u201cI dati raccolti dal primo Osservatorio di Health Italia sulla telemedicina evidenziano come questo strumento, dopo il forte boost avuto in seguito all&#8217;emergenza pandemica, si stia affermando in questa fase di \u2018nuova normalit\u00e0\u2019 come una solida alternativa rispetto alla pratica medica tradizionale\u201d<\/em> \u2013 <strong>commenta Silvia Fiorini, DG di Health Point, societ\u00e0 controllata da Health Italia Spa<\/strong><\/p>\n<p><em>\u201cLa telemedicina \u2013 <strong>prosegue Fiorini<\/strong> \u2013 \u00e8 uno strumento che garantisce un accesso flessibile in grado di adattarsi alle esigenze della vita quotidiana e permette rilanciare il concetto di \u2018farmacia di servizi\u2019 nella percezione non solo del cittadino, ma anche del farmacista. Un concetto che siamo riusciti ad estendere anche alle aziende, con societ\u00e0 di primo piano che hanno ampliato il welfare aziendale adibendo con il nostro supporto una \u2018stanza della salute\u2019, e che nel futuro prossimo contiamo di replicare anche ai centri sportivi che possono immaginare di erogare controlli di routine o avanzati promuovendo un nuovo concetto di healthfit\u201d.<\/em><\/p>\n<p><a href=\"https:\/\/www.healthitalia.it\/wp-content\/uploads\/2024\/01\/2024.01.18-COS-Osservatorio-Telemedicina-Health-Italia-DEF.pdf\" rel=\"noopener\" target=\"_blank\">Read the full press release<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Medico sempre pi\u00f9 digitale: +172% di teleconsulti Cuore e alimentazione: boom di televisite cardiologiche con il +300% e consulti sulla nutrizione a +158% Roma, 18 gennaio<span class=\"excerpt-hellip\"> [\u2026]<\/span><\/p>\n","protected":false},"author":6,"featured_media":28407,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[156],"tags":[],"class_list":["post-28412","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Health Italia Telemedicine Observatory: in 2023, telemedicine consultations will grow in Italy and the pharmacy will consolidate itself as a service center - Health Italia S.p.A.<\/title>\n<meta name=\"description\" content=\"Health Italia operates in the market for the promotion of integrative and substitute healthcare solutions and provides administrative, liquidative, IT and consultancy services.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, 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